Good Day!
First of all I want you to know dear SDE reader are incredibly lucky. Why do I say so? Because, over the next 7 consecutive weeks, I and Dr. Sunny Obazu-Ojeagbase will show you how to make money selling short information reports using the internet for huge profits.
The beginning of this tutorial series is actually history in the making, because it’s probably the first time a tutorial will be serialized in SDE!
In April 2008, I attended the first ever Information Marketing Business Workshop (IMBW) at SADC and it’s the breakthrough that’s led me to financial independence. If you’re a past attendee of this workshop, rejoice, this series will explain further what you must do to achieve success faster. Maybe you’ve planned enrolling for the course before now but haven’t because of time and distance, or you plain just haven’t been able to do so because of other constraints finally you have a chance to profit from the one of the most amazing business models ever created. You can now gain an insider look from a fresh perspective.
Here’s a timetable of what you’ll gain over the next 7 weeks:
Week 1: How to Find the Perfect Brilliant Ideas You Can Turn Into Profitable Tiny Reports
Week 2: How to quickly create your tiny reports in as little as 24 hours
Week 3: How to Price and Position your Tiny Report for Maximum Success
Week 4: How to Create a Cash Pulling Mini-Salesletter for Your Tiny Report
Week 5: How to Easily Build a Website for Your Tiny Report In 30 Minutes Or Less
Week 6: Marketing Your Tiny Reports Business into a 6-Figure Money Earner Monthly
Week 7: How to Go From Cheap Small Reports Creator to Info Publishing Mogul
Phew! Now that’s the whole sauce right there. You get everything; nothing will be left back or left out. If I were you I’d pay for my supply of SDE for the next 7 weeks in advance o be sure I never miss any single one.
At the end of the series, we’ll also offer you the chance to have the entire course on DVD so hey, get ready. The DVD will show you how to visually do what I’ll painstakingly lay out here. Are you ready to get started?
First the essential rules:
Don’t even treat this as just an informational piece to read and memorize, and wait keep aside hoping to get back to it sometime in the future. Nope. “Knowledge without action is no knowledge at all”. You have to take action. Every week for the next 7 weeks, you’ll receive step-by-step instructions on what to do and most importantly how to do it.
Here’s how to make sure you profit with this tutorial:
Every single week you get a new tutorial continuing where the previous one left of. As we show you what to do every week and how to do it, start following us and begin immediately. The goal for you by the time this tutorial series end is to have a profitable information product selling online.
And we’re determined to make it happen. You’ll get all the resources you need to make it happen – domain name, hosting space, WordPress theme, eCover graphics, the whole works. Look, at the end of this series, you’ll definitely have no excuse if you not successful because we’re making everything you need available and showing you how to use them.
Now here’s how this tutorial will run:
At the end of each article, we’ll have a box labeled: ‘Taking Action’ asking you to go over to the website dedicated to this tutorial. It’s at www.infomarketingnigeria.com. We recommend you join the newsletter on this website and receive these same tutorials in your email box. Ever week’s tutorial will also be posted on the website so that even if someone borrows your copy of SDE you’ll still have access to it.
If you have any comment, idea, or anything else you want to contribute for this tutorial? You have question based on something you’ve read here? Then go over right away to www.infomarketingnigeria.com, click on and the particular tutorial you have a question on, and make your comment or ask your question.
An Incredible Example of A Rich Small Info Reports Creator
Paul Oghoghorie (you may know him) is a good friend of mine who I met at a seminar at SADC in 2008.
One day he stumbled upon an idea on nairaland.com, an online forum frequented by Nigerians. It was about a company that had a program selling brand-new laptops for N 15,000 only.
When he discovered this information, people were desperate (many still are) to own their personal laptops. He wrote a 3 paged report (just 3 pages, consisting of a title of the report and author name, a disclaimer, and the address of the company that sold the N 15,000 laptop!). He advertised it in SDE pricing it for just N 2,500 per e-copy. In a two week period, he made over 140 sales of the ebook, netting over N 350,000 naira! Incredible, right? That’s the power and profits in tiny reports.
Now that you know what’s possible, let’s get started:
Week 1: How to Find the Perfect Brilliant Ideas You Can Turn Into Profitable Tiny Reports
If you want to grow rich, sell short reports which show people how to solve a problem or learn a skill. And the most important thing in creating tiny reports for quick sales and fast cash is to find profitable topics.
You’ve got to be sure that any topic you choose to create reports on is one that many people are interested in and want to buy immediately. This is very important because here’s a FACT, you can never sell anything to someone they don’t want. You can beat them over the head with a stick, push them around, if they don’t want it, they won’t buy it. Simple.
So the first thing you MUST do is determine EXACTLY what people want.
For most people, this is a hard thing to decide. The biggest question I get is, “What do I sell to make money?”
But that’s the wrong thing to do. Don’t waste your time and get frustrated trying to figure out what to sell. Do this instead:
Find out what people want/what problem they want to solve, then create a tiny problem that contains the exact solution that gives them what they want/solves that problem and give it to them.
How do you do that?
Gauge Demand
One surefire way to find out what people want is to gauge demand. This means you find out how many people are interested in a particular topic, by simply asking them.
All you need do is find a niche.
As far as making money selling information is concerned, here are the niches to target:
1. Health & Fitness
2. Dating & Relationships
3. Business & Money
There are other niches but why should you focus on these markets?
If you look at all of the “big hits” in Information Products online and off it, probably 80%-90% of them are within one of these categories. What I’m trying to say here is that if you’re targeting a niche, and you’re looking for a big frustration or need you can fill with your product or service then START HERE
Again why so? But you shouldn’t go and try to create the ‘do it all’ reports for any of these niches. Let’s say you want to create a report to target people in the Health and Fitness niche, DO want to start within the Mega–Niche of Health & Fitness? Of course not, because if you do that you won’t be creating a tiny report, you would be creating an encyclopaedia.
What do you do then?
You narrow your niche by figuring out what a specific group of people who are interested in Health & Fitness are looking for.
Now don’t despair because you don’t know how to go about doing this. There are several services that serve as a means for getting people to come together to vent their frustrations, express their opinions and seek opinions.
Here they are:
A. ClickBank Marketplace – When you get on Clickbank’s marketplace here at www.clickbank.com/marketplace. You’ll notice there are so many products they sell grouped into categories of similar products. Simply click on any of the categories and you’ll find listed the various products in that category starting with the most popular.
When a product is popular on Clickbank, it means that many people are buying it. Why are they buying it? They’re interested in the topic, that’s why. And many times if you look, that product is solving a BIG problem for them.
Now it doesn’t matter if that product is addressing foreigners in the USA, or wherever. You need to understand this; human begins are basically the same. We have the same desires, the same fears, the same worries, the same things excite us, and to a large extent we all think alike. So, it doesn’t matter if someone lives in the USA. If they want to make more money, I can bet my last kobo someone in my village here in Nigeria also desires to make more money.
B. Forums – Forums are what I call ‘online beer palours’. There people hang out, chat, discuss, ask questions, contribute and learn. It’s great for finding out what people want.
Many forums members log in and ask questions about their problems in hopes of someone with the right information that will help them solve it will provide it.
It’s a literal goldmine of profitable ideas to take and profit from. But there is a trick to it.
Here it is:
When you go to a forum, and click on a category, the first thing you must do is pay attention to the number of views (especially), and replies each post has.
The views are a critical element to finding out what people want, because the higher the number of views a topic on a forum has, it only means one thing and one thing only, the people viewing it are interested in the topic, otherwise they wouldn’t have bothered.
See, how easy this makes it finding out exactly what people want?
Before you consider even looking at a post’s topic, be sure first that it has gotten a minimum of at least 1,000 views. Anything else is to low to be relied on. If at least 1,000 people have viewed it on a forum online, it’s a sure bet that many more people outside the forum, in the real world, are also interested in it.
Now, you look at the topic itself. Can you create a report that solves a problem many people here in Nigeria have? Does it teach a valuable skill many of them want? If the topic answers any of these questions, then go for it.
On which forums should you do your research? Here’s a list below:
1. Naira Land: www.NairaLand.com. This is the ultimate place to do your short report idea research. This website hosts over 300,000 Nigerians who log in frequently discussing almost any subject under the sun – romance, food, health, technology, sports, politics, . It’s run by Sola and is very active! Start your research here!
2. SEC Forum: www.SecForum.com. If you want to target business opportunity seekers, the place to do your research is SADC’s Sec Forum. Thousands of Success Digest Extra readers are members here.
3. Alabi Forum: www.AlabiForum.com. This is Akin Alabi’s forum, and it’s one hell of a busy place. The main thrust is money-making but some other topics are also discussed on it.
However to make all this easier for you, below I list several narrow niches within the three BIG niches I talked about earlier.
Health & Fitness
(1) Fat Loss (2) Alternative Medicine/Natural Healing (3) Any Specific Health Problem
Relationships & Dating
(1) Dating (2) Relationships (3) Marriage (4) Sexuality (5) Divorce
Business & Money
(1) Real Estate (2) Foreign Exchange/Currency (3) Investing (4) Retirement
(5) Starting a Business (6) Making Money (7) Marketing (Online and Offline)
(8) Time Management (9) Business Opportunities
Your job now is to take any of these sub-niches and create a tiny report short report that provides a solution to one of the numerous problems that people face in each of them or on something they want to discover and begin to make profit.
For example, in the dating niche, you can target men who are interested in dating and create a short report on ‘how to get a woman’s phone number and email address’ or ‘how to find willing sex partners’, etc.
The Second Most Important Thing You Must Know To Find Out About A Market You Don’t Fail Even Before You Start
What’s the second most important thing you must determine about a market before you begin to create a short report? I’ll tell you: it’s finding out their
Willingness to Purchase!
This is a critical factor which many people are ignorant of. It’s not enough to find a niche which contains numerous amounts of people. While that is very important, the next important thing is to be sure they have… the means and ability to buy your report.
This is actually very important and all great marketers know this. Many people might want something, but only a few will be willing to purchase it. Why this happens is either they haven’t got the cash, or aren’t willing to put forward the cash to buy it. For example, you can’t begin to write a report at aimed at young kids, or poor people; something like ‘How To Secretly Watch TV Even If Your Parents Say No’ just won’t flyJ.
Okay seriously now, an example of such a huge market is the Nigerian job seekers market. There are hundreds of thousands of graduates and millions of job seekers here but almost all of them are unwilling to purchase information that’ll help them get a job. Most are very broke too, and can’t buy what you put before them. A good percentage of them believe no-one but themselves can help them get a job.
When you find a market like this, do not bother. If you create they won’t buy. It’s as simple as that.
Next week, you’ll learn how to quickly create your tiny reports in as little as 24 hours. This is getting exciting don’t you think? Peel your eyes and book your next edition of SDE in advance.
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